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Appointments - Board, Commissions, and Committees~pW N 0 COUNCIL AGENDA REPORT DATE: MARCH 31, 2005 MEETING DATE: 04/04/2005 TO: MAYOR AND TOWN COUNCIL FROM: TOWN MANAGER, DEBRA FIGONE SUBJECT: APPOINTMENTS TO BOARDS, COMMISSIONS, AND COMMITTEES. DISCUSSION: Interviews for Community Services Commission, General Plan Committee, and Transportation and Parking Commission were held prior to the March 21, 2005 Town Council Meeting. There were no applicants to the Community Service Commission. Bruce Entin had applied to the Transportation and Parking Commission, but was not present for interviews. Council interviewed Barbara Cardillo, Libby Lane, and Mark Sqarlato (incumbent) for the General Plan Committee. The three applicants for the General Plan Committee have also indicated that they are interested in serving on the Community Service Commission or the Transportation and Parking Commission if they are not appointed to the General Plan Committee. Following are the names of the applicants and the vacant positions. Council may appoint applicants to any of the vacant positions on the Community Services Commission, General Plan Committee, and Transportation and Parking Commission. The Clerk Department will re-advertise vacancies not filled at tonight's meeting. The vacancies will be advertised during the month of April with a tentative closing date of May 20, 2005. Interviews will be tentatively scheduled for June 6, 2005, and appointments scheduled for June 20, 2005. PREPARED BY: Reviewed by: Community Development Library Mar4~sn~ y Clerk Adminsitrator N:\CLK\BOARDS & COMMISSIONS FILE\TCRPT.404-05.wpd Community Services Revised: 3/31/05 10:11 am Reformatted: 5/30/01 PAGE 2 MAYOR AND TOWN COUNCIL SUBJECT: Commissions, Boards, and Committees (03/31/05) APPLICANTS: Barbara Cardillo Libby Lane Mark Sgarlato - Incumbent to the General Plan Committee POSITIONS: Community Services Commission One (1) Vacancy General Plan Committee Two (2) Vacancies: X One property owner or manager of a business in Town. X One public representative. Transportation and Parking Commission One (1) Vacancy Srw N OF t VIt iF !ps• oG AtpS COUNCIL AGENDA REPORT DATE: MARCH 31, 2005 MEETING DATE: 04104/2005 TO: MAYOR AND TOWN COUNCIL . FROM: TOWN MANAGER, DEBRA FIGONE SUBJECT: APPOINTMENTS TO BOARDS, COMMISSIONS, AND COMMITTEES. DISCUSSION: Interviews for Community Services Commission, General Plan Committee, and Transportation and Parking Commission were held prior to the March 21, 2005 Town Council Meeting. There were no applicants to the Community Service Commission. Bruce Entin had applied to the Transportation and Parking Commission, but was not present for interviews. Council interviewed Barbara Cardillo, Libby Lane, and Mark Sqarlato (incumbent) for the General Plan Committee. The three applicants for the General Plan Committee have also indicated that they are interested in serving on the Community Service Commission or the Transportation and Parking Commission if they are not appointed to the General Plan Committee. Following are the names of the applicants and the vacant positions. Council may appoint applicants to any of the vacant positions on the Community Services Commission, General Plan Committee, and Transportation and Parking Commission. The Clerk Department will re-advertise vacancies not filled at tonight's meeting. The vacancies will be advertised during the month of April with a tentative closing date of May 20, 2005. Interviews will be tentatively scheduled for June 6, 2005, and appointments scheduled for June 20, 2005. PREPARED BY: Mare4ss Y Clerk Adminsitrator Reviewed by: Manager , sst. Manager Community Development Library I N:\CLK\BOARDS & COMMISSIONS FILE\TCRPT. -0405.wpd Community Services Revised: 3/31105 10:11 am Reformatted: 5/30101 PAGE 2 MAYOR AND TOWN COUNCIL SUBJECT: Commissions, Boards, and Committees (03/31/05) APPLICANTS: Barbara Cardillo Libby Lane Mark Sgarlato - Incumbent to the General Plan Committee POSITIONS: Community Services Commission One (1) Vacancy General Plan Committee Two (2) Vacancies: * One propert y owner or manager of a business in Town. * One public representative. Transportation and Parking: Commission One (1) Vacancy awN TOWN OF LOS GATO,~ t_ - GENERAL PLAN CONMUTTEE APPL 1 IV Submit to: Office of the. Town Clerk has gAZ 110 East Main Street, P.O. Box 949, Los Gatos, Telephone: (408) 354-6834 o Fax: (408) 354-8431 o Email: clerk(alc 0~ 8 - 9 2005 OF LOS GATOS or * Last Name: lz-t-0 a//` * Address: 2 S l a (d /Z' * Home Phone: Email: ~~rh~,.~CaT/o~'~/o, Present Employer: r r- o le : G-^ C. Length of Residency in Los Gatos: 2/ C4 * I appointed, this information will be made available to the * First Name: * City: / 0 S i4v5 * zip: Work Phone: 4G E- Fax: Job Title: Vt a Tzr /~/c ~i L Previously Held Elected or Appointed Governmental Positions Position/Office Held Dates Civic or Charitable Organizations You Have Belonged To Position/Office Held Dates ear S k' - Ls 9u-r a 1 ~~3{ 4 7-1Ur' rr '~Ze XT Zoe 1 Schools A ded/Attending Major Subject and/or Grade Level A separate application is required for each Commission. Please list other Commissions you are applying to: Signature: Date: 2 - 15;' ----2 D Q Page 1 of 2 What community needs would you like to specifically address? fd' I am applying as a resident of the Town of Los Gatos. ❑ I am applying as a business property owner or manager in Los Gatos, but not necessarily as a Town resident. 1. Have you ever attended a General Plan Committee meeting? If so, please provide a summary of your impression of the meeting. 3-7 - Ileo/Y-- a~ckc~~~ 2. Describe your knowledge of the Town's General Plan? T I_ all 3. What do you think the role of a committee member is in setting, policies/? / ati nip i~nrn ~.s;~~~ ;"-s 4. 5. How would you describe your philosophy oofyp/lanning? A(edeQ 6: Have you discussed the role of a committee member with anyone on the Planning staff? s Page 2 of 2 What design or land use experience do you have that would be useful on the committee? 17256 Nalor Court barbara a ccirdillo.com Los Gatos, CA 95032 408-348-4020 Barbara Cardillo Skills: ability to think strategically and implement tactically; strong leadership abilities resulting in successful marketing teams and good cross-functional relationships; solid business capabilities including Business Plan development, managing P&L and a multi-product portfolio; excellea communicator. Experience Firetide Inc., Los Gatos, CA 2001-present Co-founder and Vice President, Marketing Firetide is a privately held mesh technology company that develops networking equipment to deploy wireless networks quickly, easily and affordably. Investors include Menlo Ventures, HMS Ventures, and Mitsui & Co. Venture Partners. Responsible for all aspects of marketing including building the marketing team, product management, channel marketing, marketing communications, public relations, and customer support. Propel; San Jose, CA 1999-2001 Vice President, Corporate Marketing Propel was a startup providing a platform and applications for building mission critical websites. Responsible for building the marketing team, positioning, pricing, competitive analysis, marketing communications, public relations, market research, and company business plan. Accomplishments include- * Developed the Propel brand including company name, logo, website, and collateral. See www.propel.com. • Reported to CEO and, as an officer of the company,. developed the company business plan that was instrumental in successfully raising $38M in Series B financing. Developed business model, pricing strategies, and P&L model. Responsible for customer research to define initial product suite; led the marketing efforts to launch the company and its first products. • Through strong press relationships was able to get the cover story in Silicon Valley Magazine, April 2000, on creating a startup with a values-centered culture. As a result Propel was able to quickly build a quality team in a highly competitive hiring environment. Ridge Technokogies, San Jose, CA Vice President, Marketing 1997-1998 Ridge Technologies was a startup that created RAID storage systems for the NT market. Responsible for branding, positioning, pricing, market research, marketing communications, website, public relations, and company business plan. Adaptec acquired the company in 1998. Apple Computer, Cupertino, CA 1988-1997 Vice President, Powerbook Marketing 1996-1997 Managed the Powerbook product line, a $1.5B business, including product roadmap, pricing, forecasting, product transitions, P&L, and business planning. Responsible for all marketing activities including product marketing, product introductions, collateral, website, public relations, and advertising. Heavy interaction with press and analysts. Accomplishments include: • Through a close working relationship with the development team, drove new product definition and product roadmap for the highly successful Powerbook 1400 and 3400 products. • Created the marketing strategy and programs to change public perception of the troubled Powerbook product line to a positive public reception of the Powerbook 1400 and-3400 products. Result was cover story positioning the new Powerbook 1400 as the "Volvo" of laptops. • Carefully managed product transitions and pricing resulting in re-establishing healthy margins and returning Powerbook product line to profitability. Director, Des1dop Product Marketing 1994-1996 Product Line Manager 1992-1994 Initially managed the high-end product line, a $3B business, and eventually managed all PowerMacs, Performas, servers, displays, and printers. Worked closely with engineering to develop product roadmap; responsible for MRDs, pricing, forecasting, positioning, naming, life- cycle management and product transitions, and product launch activities. Heavy interaction with press and analysts. Accomplishments include: • Successful introduction of over 30 products for Apple Computer. • Managed product portfolio and transitions resulting in increased revenues and higher overall margins. • Led transition to the PowerMac brand including positioning, naming, forecasting, and partner relationships, resulting in excellent product availability with little excess inventory.. • Revitalized the Product Marketing team by establishing goals, processes, and positive relationships with the engineering and sales organizations. Manager, Customer Research 1988-1991 Established a team to conduct product development research including market segmentation, product concept testing, naming and positioning research, and customer satisfaction. Tymnet, San Jose, CA Manager, Market Research 1984-1988 Responsible for all market research activities for this data networking company including primary research, industry analysis, and competitive analysis. Education Ph.D. in Communication, Stanford University M.S. in Communication Research, Boston University B.A. in English, University of Rhode Island TowN of Los GA GENERAL PLAN COMMITTEE A Submit to: Office of the Town 110 East Main Street, P.O. Box 949, Los Telephone: (408) 354-6834 • Fax: (408) 354-8431 • Email: ch ACATN) 12005 LL. F L0S GATOS ' C~WEPARTMENT D . Please tvue or * Last Name: L"If * First Name * Address: 7 1 * City ~ *~5 *zip: . 6LIOb * Home Phone: Work Phone: nlCt. r 11 r 1„ _ I Email: Present Employer: J~(t~ Length of Residency in Los Gatos: _ * I appointed, this information will be made Fax: tA*b Title: bol 1 ed bare -fMm d57~-1 ~~1 to the Previously Held Elected or Appointed Governmental Positions Position/Office Held Dates Civic or Charitable Organizations Beloed To You Have Position/Office Held Dates Schools. Attended/Attending Major. Subiect and/or Grade, Level Vl't fJ~ \ n411-5m ~CICS^~ ~~vyi ` vlZl l~ U . cSir~O~O 117/ A separate application is required fo each Commission. Please list other Commiss ons you are applying to: Signa Date: -2110A5 Page 1 of 2 What community needs would you like to specifically address? P"'I am applying as a resident of the Town of Los Gatos. ❑ I am applying as a business property owner or manager in Los Gatos, but not necessarily as a Town resident. 1. Have you ever attended a General Plan Committee meeting? If so, please provide a summary of your impression of the meeting.? j avc ajd e,4 G~ 0qnmftLn,- wu-6 wcf a r becows-c --I- "q 7kQ rr~ ~ - a.. A61rG 1 ?tilt MJccr~ Area Cl. ' o b5 V and r s o' cleded -t a r4e"rds cndtel hb -ew 2. Describe your knowled e of the Town's General Plan?,3N ML a ! da-vtau5 . w A h ar /L°~c GeV ne f1 dwn* -r- e G i . to o, J Cal eke L►. nti beCt°f1 tl b-J c50 111 P(41 h ul ~.s l ' 3. What do you. think the role of a commttee ember is in setting policies . /&.4*7 Plolic, a4 A ' ke 4. What design or land use experience do you have that would be useful on the committee? .5 D4- h4 vjyW&~ iiulft& Q-/ d~ eralaiLs. hear (;,cS cad a~" Yves-45 A/" ~rlc~ rA 464r5 C©m un W r►~ W Ae -F - l~ ' W4t6l ~f sf ~*U,-teVj ~~ans o~ owes r~ 5. -ow would yo - e., be your philosophy df plann ng? Gds{ 6:>M'1rY1VJ4,3 jDW -h~l- hU -t4 -ktokl 44aQ 10' h4ftS be~ ~t ~ff e a ' , c5 Gvwv c, 77 dam, {7.Y'/ . 6. Have you discussed the role of a committee member with any ne on the Planning staff`? <57i oc ,2 off " kcV) 41 ---.CW 1 bAe Mme of m . Page 2 of 2 Libby Lane 78 Bentley Ave. #9 Los Gatos, CA 95030 408 354.5437 February 10, 2005 Dear Town Council Members, I am attaching a cover letter to my application to present additional information. 1. have only lived in Los Gatos for six months but consider Los Gatos my home. I lived here from 1975-1981 and then moved away after I got married. I, however, continued to return here to visit with friends and family. In June 2004, 1 had an opportunity to change my life completely and knew that there was only one place I wanted to live - Los Gatos. I returned in September and truly feel like I am home. When I first arrived, I saw that the Council was. looking to make appointments to various committees/commissions. I wanted to apply then but felt that it was a little presumptuous since I had only just moved here. Then last week when I noticed in the paper that the Council still had some appointments to make, I decided to go for it anyway. The General Plan Committee appeals to me for several reasons. I know that a general plan, as the blue print for land use in a community, is critical to ensuring not only the character but the economic. vitality of a place. As you will notice, I have not served as an elected or appointed official. There is a reason for that. For most of the 24 years since. I left Los Gatos, I was a newspaper reporter and generally prohibited from serving and writing about the same community. Being a reporter, however, exposed me to local land-use planning. I have covered and reported on many land use issues in various cities and counties, including adoptions of new general plans and amendments. Land use was always the most interesting issue to cover. Furthermore,.my husband of 20 years was a community development director. I am very eager to get involved in.the government of my community. I am one of those somewhat rare people who likes government and believes that government can be good, After leaving -journalism_.and.before returning here, I worked for Stanislaus County - first as a field representative for a county supervisor and then as the county's public information officer. Thank you for our consideration. Libby ne N TOWN OF LOS GATOS +L! DEC 1 2 GENERAL PLAN COMMITTEE APPLICA1110 j _ 1 I TO OF LOS GATOS . Submit to: Office of the Town Clerk OFFtcE of TOWN CLERK a eAZ 110 East Main Street, P.O. Box 949, Los Gatos, CA 95031 Telephone: (408) 354-6834 • Fax: (408) 354-8431 • Email: clerkwJos.Patosca.go%* pease type or print iegimy Jpe c ; o * Last Name: Sc * Address: (3 S Rti i c.~ A ~2 t - 79 So * Home Phone: (4)9~ 3 S 'A Email: M S GA R,l_A i PO Co,- Cvsi- . Nef Present Employer: A Do oe . S c s -k rt s I N c- Length of Residency in Los Gatos: -T S * If appointed, this information will be made available to * First Name: M pR K * City: Lo r, (rATOS * Zip: q ZD33; Work Phone: ~I o 31 3 6 6 3v S`~ Fax: Job Title:5<D .'s w iz r?- 2 e N y, N e~ rC Previously Held Elected or Appointed vernme tal Positions G o Position/Office Held Dates n ~ } 2NL'IZbL T/rbN I.OMMt ~ D Rep I.u fic. (I~ee C,t,aS2 106 Civic or Charitable Organizations You Have Belonged To Position/Office Held Dates Schools Attended/Attending Major Subject and/or Grade Level A .separate application is required for each Commission. Please list other Commissions you are applying to: Signature: Date: / ' 30 y Page 1 of 2 What c71arn unity needs would you like to specifically address? applying as 'a resident of the Town of Los Gatos. ❑ I am applying as a business property owner or manager in Los Gatos, but not necessarily as a Town resident. 1. Have you ever attended a General Plan Committee meeting? If so, please provide a summary of your impression of the meeting. x~e l 12r~ ni--5 AN I Ud g Nd Pr~Lpp 2t~ Kati . 60, 114-,, mQd tKPsn/or- ojT- wOF-KFLoL-S . 2. Describe your knowledge of the Town'st General Plan? A go v F -3 oyc e "p I c k , Mme, , N r0C.VV (5yl- LAPA uSrC ANdl 3 What do you think the role of a committee member is in setting policies? FIZIa L,o I-e 6ui,4 q,~pKx- fN e244,4~,1 PLo►J 4. What design or land use experience do you have that would be useful on the committee? Uc n CaPC. 5. How would you describe your philosophy of planning? r es s ~SLIJ~'~+ka, ~DUJ f''.5 W~11 i;NLSS AS A WrArtiUA1! 6. Have you discussed the role of a committee member with anyone on the Planning staff? Page 2 of 2 `CAw N °MEETING DATE: 04/04/2005 !ps G A'~°S COUNCIL AGENDA REPORT DATE: MARCH 31, 2005 TO: MAYOR AND TOWN COUNCIL . FROM: TOWN MANAGER, DEBRA FIGONE SUBJECT: APPOINTMENTS TO BOARDS, COMMISSIONS, AND COMMITTEES. DISCUSSION: Interviews for Community Services Commission, General Plan Committee, and Transportation and Parking Commission were held prior to the March 21, 2005 Town Council Meeting. There were no - - -applicants to the Community Service Commission. Brace Entin had applied to the Transportation and Parking Commission, but was not present for interviews. Council interviewed Barbara Cardillo, Libby Lane, and Mark Sqarlato (incumbent) for the General Plan Committee. The three applicants for the General Plan Cominittee have also indicated that they are interested in serving on the Community Service Commission or the Transportation and Parking Commission if they are not appointed to the General Plan Committee. Following are the names of the applicants and the vacant positions. Council may appoint applicants to any of the vacant positions on the Community Services Commission, General Plan Committee, and Transportation and Parking Commission. The Clerk Department will re-advertise vacancies not filled at tonight's meeting. The vacancies will be advertised during the month of April with a tentative closing date of May 20, 2005. Interviews will be tentatively scheduled for June 6, 2005, and appointments scheduled for June 20, 2005. PREPARED BY: Mar s s en uz Y Clerk Adminsitrator Reviewed by: Manager sst. Manager Community Development Library 1 N:\CLK\BOARDS & COMMISSIONS FILE\TCRPT.4-04-05.wpd Community Services Revised: 3/31/05 10:11 am Reformatted: 5130/01 PAGE 2 MAYOR AND TOWN COUNCIL SUBJECT: Commissions, Boards, and Committees (03/31/05) APPLICANTS: Barbara Cardillo Libby Lane Mark Sgarlato - Incumbent to the General Plan Committee POSITIONS: Community Services Commission One (1) Vacancy General Plan Committee Two (2) Vacancies: * One property owner or manager of a business in Town. One public representative. Transportation and Parking Commission. One (1) Vacancy