Attachment 3 - Chamber Proposal for Scope of Services - 2022-2023SCOPE OF SERVICES
CHAMBER OF COMMERCE • FY 2022/2023
LOS GATOS VISITOR INFORMATION CENTER: $88,500
All services rendered as part of this scope of services under the function of the Los Gatos Visitor
Information Center, shall be to the benefit and promotion of Town-wide stakeholders including
businesses, residents and visitors.
The following services and information will be coordinated and provided by the Chamber of Commerce
(Chamber) as a part of the operations of the Los Gatos Visitor and Information Center:
•Offer Los Gatos Information Center walk in and call services from the Chamber of Commerce
offices 40 hours a week, 52 weeks a year except for scheduled holiday closures. Be an
information hub for all.
•Respond to Los Gatos visitor and resident inquiries regarding shopping, dining, lodging, events,
relocation, general commerce, senior services, service organizations and service providers and
other related visitor information topics.
•Coordinate and distribute various Los Gatos marketing materials such as maps, guides, and
wayfinding collateral that is inclusive of all applicable businesses and business districts, and not
exclusive to Chamber of Commerce members. Marketing materials may be printed or may be
formatted as the market demands for social media, online, electronic notifications, email, etc.
•Assist with the assembly and distribution of Los Gatos relocation packets in coordination with
the Town.
•Promote Town events in Chamber marketing materials including email notifications,
newsletters, local newspaper ads and social media posts and boosts.
•Maintain the new standalone “Visit Los Gatos” website in which visitors to the Town’s website
will be redirected and be able to access information relating to Los Gatos merchants,
restaurants, lodging, entertainment, and parking guides, inclusive of both Chamber and non-
Chamber member businesses.
•Maintain both the new Facebook and Instagram “Visit Los Gatos” pages. Services are provided
by a contracted Social Media Consultant, whose exclusive role is creating content for the “Visit
Los Gatos” social media accounts.
•Allow Town meetings with the business community to be conducted at the Chamber offices
during mutually agreed upon times and days.
•Design, produce and coordinate hanging of decorative street pole banners to promote Town
vitality. Banner design shall be approved by Town prior to installation.
•Convene leaders in the community and encourage collaborative relationships around town-wide
special events, programs and services.
ATTACHMENT 3
SCOPE OF SERVICES
CHAMBER OF COMMERCE • FY 2022/2023
• Be a champion for economic vitality as it relates to visitor parking, recruitment of new
businesses, summer cut through traffic, town wide events, transportation, general plan, etc.
Visitor Center
Per usual to cover basics rent, staff, public restroom, management of
food and wine committee, and other services listed above
55,000
Social Media for Visit Los Gatos
*added this year as we have assessed this component is critical for
destination marketing success
24,000
Visit Los Gatos website maintenance
*Staff to update website daily to reflect everything happening in town
and to let folks know what there is to do when they visit our town.
2,500
Street Pole Banners
*Banners have a life span of about 18 months and are a good reflection
of who we are as a town and what is important to us, not to mention
they are vibrant and colorful and create a feel good have feel for all.
7,000
TOTAL $88,500