6-2-14 We Olive PresentationWe Olive Los Gatos
Written description of proposed project
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We Olive Los Gatos
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We Olive – A Leader and Innovator
Our History
Founded in 2003 in Paso Robles, California
Commitment to the Industry
Supporting Local Artisan Growers
Community Involvement
It is from our passion for delicious food, wine and health that We Olive was born
We Olive Today
We Olive & Wine Bar – the Culinary Shopping Experience
Pioneering the Industry: Innovation (Product Quality and Customer Experience)
Educate and Engage our Guests
Recognized Leaders within the Industry
Celebrating 10 years of Industry Experience
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Emerging Growth Industry
Growing Consumer Confidence
California Olive Oil Council (COOC) Seal Certification process for Extra Virgin Olive Oil
Increased demand due to growing consumer awareness of:
Food & Drug Administration (FDA) approved Heart Healthy Claim
Delicious culinary applications
Locally sourced artisan products
The California Olive Oil Industry is where the California Wine industry was not so long ago!
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We Olive & Wine Bar
“A Culinary Experience”
We Olive & Wine Bar provides friends, family, neighbors and local businesses a unique culinary experience – one that features California’s finest, artisan extra virgin olive oil, wines
and delicious simple prepared foods.
Fun, Healthy and Delicious!
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Retail Sales
California Extra Virgin Olive Oil
Balsamic Vinegar
Gourmet Foods
Elegant Gift Items
Private Label products
Custom Labeling
Gift Baskets
Corporate Gift Basket program
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Wine Bar Sales
Wine by the taste, glass and bottle
Hand crafted beers
Small plates that feature We Olive products
Cheese/charcuterie
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Special Events
Meet the Grower
Meet the Wine Maker
American Heart Association
Breast Cancer Awareness Month
Local Charities
Sense of community with emphasis on healthy living
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We Care @ We Olive
We’ve adopted a We Care @ We Olive model of doing business
Applies to the way we treat our staff, guests, community as well as the quality of our products!
The We Care @ We Olive program includes:
Commitment to excellent products
Exceeding our guests expectations
Educating Staff & Guests about the health benefits of Extra Virgin Olive Oil
Giving Back to the community
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We Olive Franchise - Support
Initial training to owner and operators
Opening Training and Support
Ongoing Support
Corporate Marketing
Technology
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Neighbors and opening hours
Sumi’s Alteration (116)
Tue-Fri 10-6, Sat 10-3
We Olive (112)
Mo-Fri 9-9, Sat 10-9, Sun 11-7
Natural Creations (108A)
Wed-Sun 11-5
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Online references
We Olive Website
Virtual Tour of La Jolla Store (model for Los Gatos)
We Olive & Wine Bar: A Culinary Experience (video)
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