16 Staff Report - Automobile Dealerships Study SessionCOUNCIL AGENDA REPORT
DATE: April 7, 2006
TO: MAYOR AND TOWN COUNCIL
FROM: DEBRA J. FIGONE, TOWN MANAGER
MEETING DATE: 4/17/06
OTHER BUSINESS 1
1010
SUBJECT: CONSIDERATION OF A RESOLUTION EXPRESSING SUPPORT FOR
AUTOMOBILE DEALERSHIPS AND DIRECTION ON ACTION ITEMS
FROM THE AUTOMOBILE DEALERSHIPS STUDY SESSION
RECOMMENDATION:
A. Consider adopting the Draft Resolution (Attachment 1) expressing support for the Town's
automobile dealerships. If significant amendments are needed to the Draft Resolution, staff will
return to Council with a revised resolution reflecting the changes requested by Council.
B. Review the list of action items from Council's March 20, 2006 Study Session (Items 1-8).
Provide direction on the action items identified in this report. A new action item has been
presented since March 20 and is included as Item 9. Staff recommendations are included for
each action item.
BACKGROUND:
At the March 6, 2006 Town Council meeting, the Council considered a resolution encouraging the
retention of automobile dealerships and establishing requirements to change the use of existing
automobile dealership sites (Attachment 2). Affected stakeholders present at the meeting expressed
concern about the impacts of the resolution. Given their comments, Council requested a Study
Session to provide clarification regarding the intent of the resolution and how it would be applied.
The Council held the Study Session on March 20, 2006 and received input from auto dealers, land
owners, and real estate brokers (Attachments 3 and 4). Based upon Council's comments provided
at the end of the Study Session, staff has identified a number of follow-up action items. Staff is
seeking direction on these items.
(Continued to Page 2)
PREPARED BY: BUD N. LORTZ
DIRECTOR OF COMMUNIT DEVELOPMENT
Reviewed by:
ssistant Town Manager
Attorney Clerk Finance
V Community Development Revised: 4/7/06 3:55 pm
Reformatted: 5/30/02
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
DISCUSSION:
Staff has identified eight action items based on Council's comments as described in the following
sections.
1. Resolution --Alternative 2
Description:
Implementation:
Council members seemed to favor Alternative No.2 as described in
the Study Session Staff Report. The resolution expresses support
for the Town's automobile dealerships and states that land use
changes will be reviewed carefully by the Town.
Staff has attached a Draft Resolution expressing support for the
Town's automobile dealerships for Council consideration
(Attachment 1).
Staff Recommendation: Adopt Draft Resolution or provide additional direction.
2. Require Planned Development Application
Description:
Implementation:
Council members voiced support for the requirement of a Planned
Development (PD) to change the land use of an auto dealership
site, which would allow Council to review proposed land use
changes. This requirement could be applied to automobile
dealership sites only or could be expanded to include all sites
greater than 40,000 square feet in the CH zone. This would affect
29 parcels (Attachment 5).
The Council should provide direction on the preferred approach
and staff will initiate a Town Code amendment for review by
Planning Commission and Council. The process for amending the
code will take about 4-6 months.
Staff Recommendation: Require a PD for all sites greater than 40,000 square feet in the CH
zone. This will allow Council to review the land use changes that
could occur along Los Gatos Boulevard and ensure consistency
with the Town's policy documents including the General Plan and
Los Gatos Boulevard Plan.
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
3. Fiscal Impact Information
Description:
Implementation:
Council expressed interest in obtaining additional information on
the fiscal impacts of proposed replacement projects as compared to
the current use of the property. There are three levels of
information that could be required:
• Confirmation of the retail sales figures presented by real estate
brokers at the Study Session. This is information that staff can
provide based upon sales tax data.
• Require revenue impact analysis of a proposed project. This
would provide information about current and future revenues.
• Require fiscal impact analysis of a proposed project. This
would provide information about current and future revenues
and would evaluate a project's impacts on Town services.
As expressed by Council during the Study Session, any fiscal
information would not be the deciding factor in reviewing a
proposed project but rather would be one piece of information that
would be considered in a comprehensive review of an application.
The Council should provide direction on the preferred approach. If
the Council requests a revenue impact or fiscal impact analysis,
this direction should be memorialized in the Draft Resolution.
Staff has drafted proposed language below that Council can
include in the Draft Resolution to require additional fiscal
information.
"FURTHER RESOLVED: the Town Council will require an
applicant to provide a (revenue impact analysis or fiscal impact
analysis) with an application to change the land use of an
automobile dealership site. Fiscal impact information will not be
the sole consideration in reviewing an application to change the
land use of an automobile dealership site but will be one
consideration in the comprehensive evaluation of the proposed
project."
Staff Recommendation: Include the proposed language in the Resolution to require
additional fiscal information. As indicated, this will not be the sole
factor in deciding an application. It would be used, however, to
plan for changes in revenues or services contemplated by the
replacement project.
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
4. Allow Used Car Dealers
Description:
Implementation:
Council indicated a desire to consider an amendment to the Town
Code to allow used car dealerships. The Town Code currently
allows used cars to be sold in association with a new car
dealership. Based on Council input, staff and the General Plan
Committee (GPC) would prepare a Town Code amendment,
develop standards for used car dealerships, and determine if
modifications should be made to the Commercial Design
Guidelines to address used car dealerships.
The Council should determine if staff should pursue this action
item. Staff will develop a Town Code amendment and associated
standards for review by the GPC, Planning Commission and
Council. The process for amending the code will take about 4-6
months.
Staff Recommendation: Pursue a thorough evaluation of used car dealerships and develop
alternative approaches.
5. Incentive Package for Current Dealerships
Description:
Implementation:
Council suggested that a package of incentives might be provided
to existing auto dealers to encourage upgrades to their current sites.
The package might include financial and permit streamlining
incentives. The possibility of small directional signs along
Highway 17 and 85 was also mentioned.
This action item will require additional time and study by staff.
Council has streamlined the development review process to
encourage automobile dealerships to upgrade the architecture of
their facilities through recent amendments to the Zoning Ordinance
and adoption of new Commercial Design Guidelines. Council
could similarly streamline the process for significant changes or
reconstruction of dealerships and/or adopt a policy to direct how
applications will be processed. This process will involve GPC
input, as well as broad public input.
The Council should determine if staff should pursue this action
item. Staff will develop potential incentive packages and return to
Council with alternatives and seek further direction. The process
for developing incentive packages will take about 4-6 months.
c
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
Staff Recommendation: Explore potential incentives in more detail.
6. Information on Existing Processes
Description:
Implementation:
Staff Recommendation:
7. Obtain Dealer Input
Description:
Implementation:
Staff Recommendation:
8. Market Study
Description:
Council requested information on the existing Architectural and
Site Approval and Conditional Use Permit processes, including the
scope of review for each process and the required findings.
This information is provided in Attachment 6.
Advise if any further clarifications are required.
Council encouraged staff to obtain input from the automobile
dealers as it continues to work on issues relating to the dealership
community. Staff will need to work closely with the dealers in
developing an incentive package discussed above.
Staff will obtain input from the auto dealers at a strategic point
early in the process.
Convene a formal meeting with the auto dealers when the Town
Code amendments and draft incentive package are prepared to
obtain their input prior to the public hearing process.
Although not directly addressed by the Council, staff is seeking
direction from Council on a Town -initiated market study of
automobile dealership uses. The study would provide information
on the long-term viability of automobile dealerships in the Town
and could provide meaningful information in preparation of an
incentive package.
The study would also provide background information for the
upcoming General Plan update. For example, the study's findings
would guide the Town in reviewing General Plan policies
supporting automobile dealerships and/or in crafting a vision for
Los Gatos Boulevard should additional dealership sites be
redeveloped. It will also be of use in evaluation whether
automobile dealerships should be encouraged on the North 40.
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
Implementation:
The Council should indicate if staff should undertake a Town -
initiated auto dealership market study. If authorized, staff would
bring the market study, scope of work and contract to Council for
consideration. The market study will be provided to Council or
review in conjunction with or prior to the Town Code amendments
and incentive package. The market study will be available in 4-6
months.
Staff Recommendation: Proceed with Town -funded market study to provide background
for future Town actions.
9. Development Agreement:
Description:
Implementation:
Staff recently met with the Peter Pau, the developer currently in
contract for the Swanson Ford property. He raised the possibility
of entering into a development agreement with the Town as a
means to guarantee that the Town would not lose revenue from the
land use change.
The State Government Code authorizes cities to enter into a
binding development agreement (DA) with property developers.
The DA must be consistent with the General Plan and shall specify
the permitted uses of the property, the maximum density and/or
intensity of the project, and the maximum size and height of
buildings. The DA may also contain terms and requirements for
subsequent discretionary permits and specify a time within which
construction shall be commenced. A DA can provide a form of
vested right given that they can establish that the planning, zoning,
and building regulations in force at the time of the agreement
remain in effect for the life of the agreement.
A DA is a legislative act and cities are not required to enter into a
DA; however, State law requires cities to establish procedures and
requirements for a DA if requested by a developer.
The Council should indicate if a DA is potentially of interest to the
Council and also indicate if staff should proceed to develop
procedures and requirements for considering a DA. The
development procedures and requirements for considering a DA
will take about 4-6 months.
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
Staff Recommendation: Discuss the potential of a DA with the developer as the project
evolves. Determine if a DA would be mutually beneficial to both
parties. Report back to Council as additional information is
obtained.
CONCLUSION:
In consideration of the public input received at the March 20, 2006 Study Session, Council
members identified a number of potential action items relating to the Town's automobile
dealerships. Staff has summarized the items requiring further action and has prepared a Draft
Resolution based upon Alternative 2 described in the March 20 Staff Report. Staff is also
seeking Council direction on a number of the other action items as described in this report.
ENVIRONMENTAL ASSESSMENT:
It has been determined that this item is not a project as defined under CEQA and no further
action is required.
FISCAL IMPACT: None.
Attachments:
1. Draft Resolution
2. Town Council Staff Report for Meeting of March 6, 2006
3. Town Council Staff Report for Study Session of March 20, 2006
4. Town Council Minutes for Study Session of March 20, 2006
5. Map Showing CH Properties Greater than 40,000 Square Feet
6. Memorandum on Existing Processes
7. Letter from Marilyn Swanson dated March 29, 2006
Distribution:
John Moore, Moore GMC Truck, Pontiac, Buick, 15500 Los Gatos Blvd, Los Gatos, CA 95032
Ron Battistella, Los Gatos Auto Mall, 620 Blossom Hill Rd, Los Gatos, CA 95032
Marc Chase, Bentley of Silicon Valley, 66 E. Main St, Los Gatos, CA 95032
Bruce Swanson, Swanson Ford, 16005 Los Gatos Blvd, Los Gatos, CA 95032
Mark Maxwell, Los Gatos Acura, 16151 Los Gatos Blvd, Los Gatos, CA 95032
David Spencer, Los Gatos Chevrolet, 15600 Los Gatos Blvd, Los Gatos, CA 95032
David Moeller, South Bay Honda, 16213 Los Gatos Blvd, Los Gatos, CA 95032
Russ Hill, United Auto Group, Inc., 16151 Los Gatos Blvd, Los Gatos, CA 95032
Gayle C. Jones, Trustee, 2272 Channel Rd, Newport Beach, CA 92661
Thomas Moore, PO Box 223179, Carmel, CA 93922
James S. & Paula K. McHugh, Trustee, 16150 Kennedy Rd, Los Gatos, CA 95032
Elizabeth K. Dodson, 15585 Los Gatos Blvd, Los Gatos, CA 95032
e"'"
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MAYOR AND TOWN COUNCIL
SUBJECT: RESOLUTION ON AUTO DEALERSHIPS
April 10, 2006
Robert Swanson Family Partnership LP, 16005 Los Gatos Blvd, Los Gatos, CA 95032
Nancy Roberts Bowen, 16300 Ridgecrest, Monte Sereno, CA 95030
Russell V. Roessler, Trustee, 99 Almaden Blvd, Ste 300, San Jose, CA 95113
Grant R. Bishop, Trustee, PO Box 125, Los Gatos, CA 95031
BNL:RT:mdc
N:1DEVIRANDY\Town Council\AUTO DEALERSHIPSILGAUTODLR RPT 041706.wpd
C
RESOLUTION NO.
RESOLUTION OF THE TOWN COUNCIL OF THE TOWN OF LOS GATOS
EXPRESSING SUPPORT FOR AUTOMOBILE DEALERSHIPS WITHIN TOWN
WHEREAS, the Town of Los Gatos contains a number of automobile dealerships
which are important businesses to the Town and its residents and provide significant revenues to
the Town through sales taxes; and
WHEREAS, the Town of Los Gatos General Plan contains Goals and Policies
encouraging a full range of commercial uses that preserve the Town's economic vitality while
maintaining the unique character of Los Gatos. For example, Goal L.G.5.2 is to maintain an
"economically stable community within environmental goals"; and
WHEREAS, the General Plan contains specific policies addressing automobile
dealerships in which the Town will "retain and enhance auto dealerships" and "auto related uses
currently existing shall be allowed to remain indefinitely"; and
WHEREAS, the Town's Economic Vitality Program addresses the importance of
automobile dealerships to the Town in terms of retail opportunities for residents, jobs, and sales
tax. The Program states that the Town will assist dealerships to make improvements to their
facilities while remaining sensitive to surrounding neighborhoods; and
WHEREAS, automobile dealerships represent roughly 23% of the Town's sales tax
revenues which comprises approximately 6% of the Town's General Fund operating revenues;
and
WHEREAS, a decline in revenue can potentially impact the Town's ability to
provide municipal services to its citizens; and
WHEREAS, one Los Gatos auto dealer has closed and two other dealers have
informed the Town that they will close their Los Gatos dealerships in the near future; and
ATTACHMENT 1
WHEREAS, the Town Council is very concerned with the health of the Town's auto
dealers and seeks to protect the long-term viability of the Town as a desirable location for auto
dealerships.
THEREFORE, BE IT RESOLVED: The Town Council expresses its support for
the automobile dealerships.
FURTHER RESOLVED: A change in land use of an automobile dealership site will
be reviewed carefully by the Town to ensure the project is consistent with the Town's General
Plan, Town Code, and applicable policy documents.
FURTHER RESOLVED: The Town Council has streamlined the process to allow
automobile dealerships to upgrade the architecture of their existing facilities through adoption of
the Policy on Minor Alternations to Commercial Buildings and adoption of the Commercial
Design Guidelines. The Council encourages the dealerships to update their facilities consistent
with the Policy and Guidelines.
PASSED AND ADOPTED at a regular meeting of the Town Council of the Town of
Los Gatos, California, held on the day of 2006 by the following vote:
COUNCIL MEMBERS:
AYES:
NAYS:
ABSENT:
ABSTAIN:
SIGNED:
MAYOR OF THE TOWN OF LOS GATOS
LOS GATOS, CALIFORNIA
ATTEST:
CLERK ADMINISTRATOR OF THE TOWN OF LOS GATOS
LOS GATOS, CALIFORNIA
N:IDEVIRANDYITown Councit\AUTO DEALERSHIPSILGAUTODLR RESO 041706.wpd